December 2019 \ News \ TOURISM AND HOSPITALITY
Big hotel chains help boost local economy in Rajasthan

Big hotel chains in Rajasthan are helping the local economy ...

By Archana Sharma

Big hotel chains in Rajasthan are helping the local economy grow by providing newer employment avenues to the natives. These hotels are hiring local people to showcase the colourful heritage of Rajasthan to guests coming from different parts of the world. Ibis, an Accor brand, recently re-launched its property in Civil Lines, Jaipur, in which locals were engaged in the task to design a vibrant and colourful lobby with traditional Pichwai artwork connecting to the ethic charm of the Pink city.

The property also showcases a quirky auto and bike parked outside the lobby which comes in different shades of pink connecting with the theme of the pink City. Again, in this perspective, the local students’ views were taken into account to make the pretty decor of the auto and bike, said Saumitra Chaturvedi, General Manager, Ibis Jaipur Civil Lines. Further, the hotel had hired a local band, Marudhar, during the relaunch of the property, which has got six local members who shot to fame after displaying their talent in ‘India’s Got Talent’. Chaturvedi said, “It gives me immense pleasure to showcase the revamped Ibis property in Jaipur which has been designed after seeking services of local artists. We look forward to serving the best blend of local and global in terms of food, delicacies and experiences, he added. The other property pushing local economy to new heights is Alila Fort Bishangarh where locals are engaged in diverse tasks including garden landscaping, housekeeping, driving and even the kitchen for dishes, said Binny Sebastian, General Manager, Alila Fort Bishangarh’s heritage hotel, some 50 km from Jaipur.




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